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‘Save the banks or save the planet?’: governing through strategic ambiguity in EU sustainability-related banking regulation

Janina Urban, Simon Schairer, Riccardo Baioni, Nicolás Águila and 2 more

Review of International Political Economy | Sep 29, 2026

Abstract

Abstract

The literature remains divided on whether sustainability-related financial ­governance has shifted from a narrow risk-based approach to a stronger focus on transition pathways, and whether the currently dominant approach has the potential to redirect credit away from high-carbon investments toward greener sectors. Building on a strategic-relational approach and the concept of ­strategic ambiguity, as well as insights from 30 expert interviews, documentary analysis, and three public consultations, we argue that the introduction of the current sustainability-related financial policy approach in the EU was conditioned on an ambiguously framed risk narrative. By reconstructing the policy process, we suggest that while strategic ambiguity initially helped to preserve an element of credit steering, it ultimately hampered its full institutionalization. Thus, we conclude that the current policy approach neither constitutes a simple ­continuation of existing prudential approaches nor marks a substantial ­divergence from them, i.e., allocative policies. While we contend that the ­dominant approach has shifted toward a stronger focus on transition ­pathways, we suggest that it represents an unbalanced mediation of stakeholders’ ­interests, which also limits its allocative potential.

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Authors

Researchers on this paper

Janina Urban

first | Witten/Herdecke University | ORCID 0000-0001-5021-593X

Simon Schairer

middle | Witten/Herdecke University | ORCID 0009-0007-2241-7025

Riccardo Baioni

middle | Witten/Herdecke University | ORCID 0009-0008-9238-6233

Nicolás Águila

middle | Witten/Herdecke University | ORCID 0000-0003-0481-8419

Paula Haufe

middle | Witten/Herdecke University | ORCID 0000-0002-9044-403X

Joscha Wullweber

last | Witten/Herdecke University | ORCID 0000-0003-1928-1933

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Citation

BibTeX

@article{Urban2026Save,
  title = {‘Save the banks or save the planet?’: governing through strategic ambiguity in EU sustainability-related banking regulation},
  author = {Janina Urban and Simon Schairer and Riccardo Baioni and Nicolás Águila and Paula Haufe and Joscha Wullweber},
  journal = {Review of International Political Economy},
  year = {2026},
  doi = {10.1080/09692290.2026.2737267},
  url = {https://doi.org/10.1080/09692290.2026.2737267}
}

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