Balkan and Eastern European Studies
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Peer reviewed
Abstract
Abstract
This article examines the role of economic diplomacy in the development of international business and provides a rationale for utilising Ukraine’s export potential in global markets in wartime. It outlines the distinctive features of the development of economic diplomacy and its essence as a tool for representing the country at the world level is considered. The transformation of the role of economic diplomacy is demonstrated. It is noted that export support is currently one of the key areas of Ukraine’s economic diplomacy. Ukraine’s export potential in the global commodity market has been examined. A linear relationship has been established between the volumes of domestic core exports and unutilized export potential. The countries with the greatest potential for the export of domestic products have been identified. Based on the results of the study, the areas for applying the tools of domestic economic diplomacy have been substantiated.
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@article{2026ECONOMIC,
title = {ECONOMIC DIPLOMACY AS A TOOL FOR INTERNATIONAL BUSINESS DEVELOPMENT: UKRAINE’S EXPERIENCE},
author = {Юлія Полякова and Оксана Євдокимівна Шайда and Liliia Hrabar},
journal = {Scientific Notes of Taurida National V I Vernadsky University Series Economy and Management},
year = {2026},
doi = {10.32782/2523-4803/76-3-19},
url = {https://doi.org/10.32782/2523-4803/76-3-19}
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